As surely as the warmth returns to the earth, lagers return to the hands of drinkers. But please, for the love of god, quit calling those delicious pilsners “crispy.” That’s just wrong.
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We have recently concluded the holiday season, a time in which special bottles of ale are removed from the cellar and shared with friends. Before all that sharing can begin, however, one must engage in the Trials of Wax. Why?
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Moby Dick will not fit on that label. Do not send hundreds words of prose to your design guy and tell him to fit it on that piece of real estate, which even on large bottles is the size of a business card.
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